Mercedes

Creative Direction
Photography
Direction

Fun, fast turnaround content series partnering Mercedes with popular Auckland influencers in creative and cultural spaces. Mercedes and content agency Drum managed relationship and sponsorship logistics while my team in OMG Production handled content creation.

I worked with influencers like Hercules Noble (pictured) to create a ‘day in the life’ video for placement on Mercedes website, as well as partner and YouTube channels, as well as taking stills for media placements. I worked with a DOP to get stunning drone shots and high quality footage as we followed Hercules around Auckland - from Mission Bay, to farmers markets to one of his famous home chef gigs. I also worked with Hercules afterward to refine his voiceover, directing him as well as running the audio session.